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- 2021: The Year the Private Markets Went Vertical
- Who Are These “Top LPs” That Hit 95%+?
- How Do You Get to 95%+ Returns in a Single Year?
- Lessons for Founders: What 95%+ LP Returns Mean for You
- Lessons for Emerging Managers and GPs
- What Happened After 2021? The Hangover
- Big Picture: What 95%+ LP Returns Really Mean
- Real-World Experiences From the 2021 LP Roller Coaster
- Conclusion: A Wild Year, A Long Game
In 2021, the private markets went from “pretty good” to “are we sure this isn’t a typo?”.
While most investors were thrilled with double-digit gains, a tiny group of elite limited
partners (LPs) quietly posted returns of 95% or more on their venture capital
and private equity portfolios. Yes, in a single year. No, they didn’t just buy dog coins
on margin.
The original SaaStr discussion around these results captured a jaw-dropping reality:
top-tier endowments and LPs surfed a once-in-a-generation wave of venture and private
equity performance. Those astonishing numbers weren’t magic. They were the product
of long-term discipline, access to the best managers, aggressive allocations to growth,
and a macro environment that poured rocket fuel on already fast-growing companies.
In this deep dive, we’ll unpack what actually happened in 2021, why some LPs were able
to nearly double their capital in a year, and what founders, emerging managers, and
allocators can learn from that wild time in venture and private equity.
2021: The Year the Private Markets Went Vertical
To understand how LPs got to 95%+ returns, you first have to appreciate just how
abnormal 2021 really was for private markets.
Low interest rates, massive fiscal and monetary stimulus, and years of digital
transformation compressed into the pandemic period created ideal conditions for
growth-oriented investing. Tech adoption curves steepened, SaaS revenues exploded,
and late-stage venture and growth equity rounds started to look like bidding wars
on fast-forward.
Benchmarks confirm this wasn’t just a handful of lucky funds. Industry-wide indices
for private equity and venture capital posted some of their strongest calendar-year
returns in decades. Top-tier managers, especially those concentrated in high-growth
technology and software, saw even bigger markups. For LPs who were over-indexed to
those top funds, 2021 performance looked almost surreal.
IPOs, SPACs, and Mega-M&A: Exit Windows Wide Open
A huge part of the 2021 story comes down to exits. The IPO window swung wide open,
SPACs were everywhere, and strategic acquirers paid premium multiples for scale,
technology, and recurring revenue.
For venture-backed and private equity–backed companies, that meant:
-
More exits – Decade-long growth stories finally had a liquid outlet,
turning “paper gains” into realized returns. -
Higher valuations – Late-stage rounds and IPOs often priced at
rich revenue multiples, especially in SaaS, fintech, and consumer internet. -
Faster time-to-liquidity – Companies that might once have waited
for an IPO were acquired or taken public faster thanks to SPACs and an exuberant
public market.
When you combine big exits with aggressive write-ups in still-private holdings,
LP performance numbers start to look less mysteriousat least for those who were
in the right funds at the right time.
Who Are These “Top LPs” That Hit 95%+?
“LP” is one of those terms that gets tossed around in venture and private equity
conversations, but the reality is that LPs are a diverse group. The LPs that hit
95%+ returns in 2021 weren’t casual tourists in the asset class. They were the
apex predators of capital:
-
Large university endowments with decades of experience backing
top-tier VC and PE managers. -
Sophisticated foundations and charitable trusts that lean heavily
into alternatives. -
High-performing family offices with concentrated exposure to
growth equity and venture. -
Specialized fund-of-funds that had significant allocations
to elite managers and vintage years.
These LPs share a few characteristics:
-
Early, sticky relationships with elite managers.
They were in the best venture and growth funds long before those funds were
oversubscribed. -
High tolerance for illiquidity and volatility.
They view private markets as multi-decade allocations, not year-to-year trades. -
Meaningful allocation size.
It’s much easier to post massive percentage gains when you have 30–50% of your
portfolio in alternatives versus a token 5%.
In short, the LPs that hit 95%+ weren’t lucky tourists who walked into a hot year.
They were long-term players whose strategy happened to meet ideal conditions in 2021.
How Do You Get to 95%+ Returns in a Single Year?
Let’s be honest: 95%+ returns in a diversified institutional portfolio is not “normal,”
even for private markets. To get there, several factors stacked up at once.
1. Heavy Concentration in Top-Quartile VC and Growth Equity
Not all funds are created equal. The dispersion between top-quartile and median managers
in venture and private equity is enormous. In 2021, that dispersion went into overdrive.
Top-tier venture and growth funds with large positions in pandemic winners, infrastructure
software, fintech, and consumer platforms saw huge markup multiples.
LPs who had been backing these managers for years, and who kept re-upping and even
over-allocating, suddenly saw a significant chunk of their portfolio revalued upward.
If your “alternatives” bucket was 50% of your total portfolio and that bucket doubled,
you start approaching those eye-popping 95%+ numbers at the total-portfolio level.
2. Compounding of Strong Vintage Years
2021 wasn’t just a good yearit sat on top of several strong vintages that were already
maturing. Funds raised around 2012–2016 had been investing in category-defining companies
that reached scale and liquidity around 2019–2021. By the time the exit windows of 2021
opened, LPs were sitting on layered vintages of unrealized gains.
When those vintages start returning capital and marking up remaining holdings at the
same time, portfolio-level returns can spike sharply.
3. The Denominator Effect (In Reverse)
In down markets, LPs worry about the “denominator effect,” where falling public markets
inflate the percentage of the portfolio in private assets, forcing uncomfortable
rebalancing. In 2021, the opposite dynamic helped the math look extraordinary.
Public equities were strong, but the private side, especially venture and growth equity,
dramatically outpaced them. With both sides of the portfolio risingpublic and private
the headline numbers moved up fast. But the private allocations, especially in the top
funds, still did most of the heavy lifting.
4. Aggressive Markups in Growth and Crossover Rounds
Growth equity and crossover investors (funds that play in both private and public markets)
poured money into late-stage companies at very high revenue multiples. Those rounds often
set new valuation marks for earlier investors, including classic VC funds.
For an LP in those VC funds, each new mega-round in a portfolio company translated into
a higher net asset value (NAV), even before a dollar of cash came back. On paper, that
looked like massive performancewhich, in 2021, it largely was, at least for a while.
Lessons for Founders: What 95%+ LP Returns Mean for You
If you’re a founder, you might wonder why any of this matters. LP returns feel very far
away from your next board meeting or product roadmap. But 2021’s extreme LP performance
has three important implications.
1. The Money Didn’t Come Out of Nowhere
Those huge venture and growth rounds you saw in 2020–2021nine-figure Series C rounds,
pre-IPO mega deals, aggressive secondary purchaseswere fueled by LP capital that had
been compounding for years. When LP portfolios post 95%+ returns, it reinforces the
idea that “this strategy works,” which in turn encourages them to re-up and even expand
commitments.
That’s a big reason why founders saw so much dry powder and such aggressive terms in
2021. LPs weren’t guessing; they were reacting to massive reported gains.
2. Cycles Always Snap Back
The flip side is that such extreme performance rarely repeats. When LPs have a monster
year, they know intellectually that some of it is cyclical. They may still commit to
top managers, but they’ll tighten underwriting standards, scrutinize valuations more
closely, and push back on marginal strategies.
For founders, that means the era of “just grow and the market will forgive everything”
is overfor now. The bar for new capital is higher. Revenue quality, profitability paths,
and discipline suddenly matter again. The lessons from 2021 are less about “raise at
any price” and more about understanding where in the cycle you’re operating.
3. The Best Companies Still Get Funded
The comforting takeaway is that even as cycles cool, the structural story doesn’t change:
the best companies still raise capital. LPs may not see 95%+ again anytime soon, but they
still need growth, diversification, and access to innovation. That means they’ll continue
backing the managers who consistently find and support exceptional founders.
If you’re building a resilient business with real customers, strong retention, and
healthy unit economics, there will always be an investor somewhere who wants inwhether
the headlines are screaming “bubble” or “downturn.”
Lessons for Emerging Managers and GPs
For general partners (GPs), the 2021 story is a sobering reminder that being “pretty good”
at venture or private equity is not enough. When LPs see what the top decile of managers
can deliver in a hot year, it resets their expectations.
Some practical implications:
-
Performance dispersion is real. LPs now have vivid, recent examples
of funds that changed the trajectory of their entire portfolio. They are more willing
to double down on those and quietly exit relationships with merely okay managers. -
Strategy clarity matters. The managers who fared best in 2021 weren’t
dabbling. They had a sharp, consistent strategy: early-stage SaaS, growth equity in
infrastructure, consumer marketplaces at scale, etc. -
Ownership and concentration win. Spray-and-pray portfolios rarely
produce 95%+ outcomes. Concentrated ownership in breakout winners does.
For emerging managers, the bar is highbut not impossible. LPs remember 2021 fondly,
but they also know it was an outlier. What they’re looking for now is a combination of
realism about current markets and a credible plan to build durable, long-term returns.
What Happened After 2021? The Hangover
No story about 95%+ LP returns is complete without acknowledging the hangover.
As public markets corrected in 2022 and 2023, many of those sky-high private valuations
came under pressure. The same managers who were reporting huge markups in 2021 had to
navigate down rounds, flat rounds, or more conservative valuation methodologies later.
For LPs, that meant:
-
Slower distributions. Exit windows narrowed, pushing realizations
further out. -
Higher scrutiny of NAVs. Investment committees started asking
tougher questions about how portfolio companies were being valued. -
Rebalancing challenges. With public markets down and private marks
slower to adjust, some institutions found themselves over-allocated to illiquid assets.
Does that make 2021 a mirage? Not entirely. Many LPs still locked in meaningful cash
returns from realizations during that period. But it does reinforce the timeless rule
of private markets: you can’t judge a strategy on one insane yeargood or bad.
Big Picture: What 95%+ LP Returns Really Mean
When SaaStr highlighted that top LPs made 95% or higher returns on venture and private
equity in 2021, it wasn’t just flexing for the industry. It was a case study in what
happens when:
- Long-term, high-conviction allocation meets
- Elite manager selection meets
- Favorable macro conditions and wide-open exit markets.
Most years will be far more boring, and that’s okay. The core lesson is that private
equity and venture capital are marathon games. The LPs who won big in 2021 had been
running that marathon for decades. Their “overnight success” was just the part where
the scoreboard finally caught up.
Real-World Experiences From the 2021 LP Roller Coaster
To make this more concrete, it helps to look at how 2021 felt on the ground for different
types of LPs. While the returns might look like spreadsheets and IRR charts, the lived
experience was a lot more humanand occasionally, a little stressful.
1. The University Endowment: “We’ve Been Waiting 15 Years for This”
Consider a large university endowment that started leaning into venture capital back in
the early 2000s. For years, the investment team maintained relationships with a small
set of top-tier funds, enduring long capital lockups, occasional write-offs, and plenty
of boring quarters where nothing much happened.
Then 2021 hit. Suddenly:
- Multiple portfolio companies went public at premium valuations.
-
Secondary markets allowed partial liquidity in unicorns that were still a few years
away from IPO. -
Private equity funds sold mature assets into an overheated M&A market at attractive
multiples.
The CIO’s “alternatives” slide in the board deck went from polite interest to
“how fast can we put more money into this?” The irony, of course, is that by the time
everyone wanted in, much of the easy upside had already been realized. But for the
endowment team that had held their nerve for 15+ years, 2021 felt like vindication.
2. The Family Office: “Concentration Cuts Both Ways”
Now picture a tech founder’s family office, heavily tilted toward growth equity and
late-stage venture. In 2021, their dashboards lit up: markups across a dozen portfolio
companies, multiple exits, and “up only” slides in internal reports.
Their experience was intense:
-
They saw outsized gains from a handful of breakout companies that
represented large single-name exposures. -
They had to decide how much to sell in secondary transactions versus riding the
winners longer. -
They confronted the psychological challenge of seeing paper wealth multiply and then,
in subsequent years, give some of it back as markets normalized.
For them, 95%+ returns weren’t just a happy number. They were a test of governance:
having an investment policy, sticking to a risk budget, and resisting the urge to bet
even bigger at the top of the cycle.
3. The Emerging-Market LP: “We Want What They’re Having”
Outside the United States, many LPs looked at 2021’s U.S. private market performance
with a mix of admiration and FOMO. Even if their own portfolios didn’t quite hit
95%+, the message was clear: skilled private market investing could dramatically
change long-term return expectations.
That led to a few strategic shifts:
-
Reallocations toward global PE/VC managers with proven track records,
even if it meant paying higher fees. -
Increased focus on manager due diligence, including questions about
valuation discipline and exit strategy in case markets cooled. -
Scenario planning for what might happen if 2021-like conditions
didn’t repeatwhich, of course, they didn’t.
In other words, the “95%+ year” became both an aspiration and a cautionary tale.
It showed what was possible when everything lined upbut also underscored that such
years are the exception, not the rule.
4. The Internal Takeaway: Process Over Headlines
Across all these experiences, a common theme emerges: the LPs who navigated 2021 best
were the ones who stayed grounded in process. They didn’t let a single monster year
convince them they were geniuses, and they didn’t assume the good times would last
forever.
Instead, they:
- Reaffirmed their long-term allocation targets.
- Re-checked risk limits and liquidity needs.
- Had honest conversations with GPs about valuation, pacing, and exit assumptions.
That’s the real lesson for anyone watching from the sidelines: you don’t need to chase
95%+ years. You need a durable strategy that survives the boring years, the ugly years,
and, occasionally, the mind-blowing ones.
Conclusion: A Wild Year, A Long Game
The story of LPs making 95% or higher returns on venture and private equity in 2021 is
both inspiring and humbling. It proves that private markets, when approached with skill,
patience, and access, can deliver extraordinary outcomes. But it also reminds us that
those outcomes usually arrive after years of quiet work, illiquidity, and uncertainty
and that they can be followed by much tougher periods.
For founders, it’s a reminder that the capital backing your cap table comes from
institutions playing a decades-long game. For GPs, it’s evidence that exceptional
performance still matters, maybe more than ever. And for LPs and allocators, it’s a
case study in staying disciplined when the numbers look almost too good to be true.
2021 will go down as a legendary year for LPs at the very top. But the real champions
will be the ones whose portfolios still look strong in 2031 and beyond.
